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Looking at a blog post last night, I was encouraged to check out StumbleUpon. I have heard of it, and I’ve seen the participation links all over the web, however I have not taken a look until last night.

It is a much better way of surfing the web for random stuff. My search last night was through random photos on flickr. It really is cool some of the work some photographers do.

Of course as a site provider, StumbleUpon can be so much more. Here are ten good reasons to check it out.

StumbleUpon helps you find the content you are looking for, be out web pages, videos, photos, our sites. How dots it know? It bases it’s search on the recommendations of other users, which can be a thumbs up or thumbs down.

If used effectively, it is a good marketing tool. Here are some benefits:

1. Increased traffic.
StumbleUpon helps increase the footprint of your site to the entire world. You have to list your site with them and encourage readers/visitors to start rating it. The more thumbs up you get the more people will come across your site.

2. Promoting a brand name.
With StumbleUpon you are more likely to have visitors recognize and recall your site.

3. Boost page rank.
When you have visitors pointing to your sure with back links to your site through StumbleUpon, your site’s ranking with Google goes up.

4. Good analytics tool.
StumbleUpon lets you shaker the traffic coming into your site. Research shows that StumbleUpon has the lowest bounce rate of around 30%. The bounce rate is how fast a visitor leaves your site after landing on it.

5. Driven by people.
StumbleUpon is virtually run by its massive user base and can take millions to your site. StumbleUpon has over 8 million users.

6. Virtually zero cost marketing.
You can advertise your site on StumbleUpon with a feature they call Premium Inclusion. At the rate of about five cents power visitor, your site is shown directly to its users.

7. Converting stumblers to regular users.
With StumbleUpon you can easily see how many users visit your site, how long they stay, and whether they liked it or not. This will help you understand the philosophy of your visitors. With that information you can taylor your site to them.

8. Know your competitors.
Analyzing your competition with StumbleUpon is quicker and free. You can look at the ratings of your competitors and see where they are heading to.

9. Learn through criticism.
StumbleUpon users can post reviews about your site. This gives you the chance to to learn the shortcomings  of your site at zero cost.

10. Increase revenue through affiliate ads/ banners.
With all extra tragic and analysis of them, you can advertise with banners of third party websites and entice visitors to click on these ads and banners.

If you have another great reason to get on StumbleUpon, or you like this post……………….make sure to leave a comment. I love to hear what you think.